Monthly Archives: September 2018

Automation of email marketing with CRM

Automation of CRM email marketing, as well as any other automation, pursues the aim of the release of the person from processes for which a lot of energy is spent. It allows assuring that the message will be received by the correct person, in the correct time and with the correct contents.

Advantages of automation:

Saving of time
Automation of email-marketing serves in the reduction of the degree of labor input to the operations which are performed. It releases force for more important issues. To some extent, it is your right hand which will write and will send the letter gratitude for the second day after the meeting with the client.

In the necessary hands, in due time

Has one made the order in online store? In half an hour he will receive a confirmation with the order number and time of delivery. Has bought the smartphone? Next day one receives by email a discount coupon for the acquisition of an accessory to it. Bought nothing long time? Receive email notification with special offers. Agree, it is convenient. It is better than only one-time to adjust the corresponding trigger letters. And it leads to increase of conversion.

Without routine
Slave following to the got template of actions turns work into a mechanical habit. It shouldn’t be like that. One of the positive and main tasks of automatic mailing – to remove a routine. Instead of the manager it will remind the client of a meeting, will thank for visiting an event or webinar, will offer the presentation of the new range or service. It is a good solution to avoid client contacted support service.

Without mistakes

During the work with a large number of information even the skilled and erudite manager passes typos, and during the work with a large number of addresses, there is a probability to send the letter to the wrong address. The automatic mailing will solve these problems. But don’t relax. Your role is as follows: regularly to control sending trigger letters, in time to transfer information for sending letters to your service, to update and develop new templates, to analyze the result.

Essentials for the Right Internet marketing Option for You Now

Whoever follows our article, here and there will come to understand ‘whoever hits the target, missed everything else’. With that sentence the user defends him when they were attacked for why he did not graduate. Today he is a very successful retired lover and collector of comic books and scripts. His fancy seems to be fictional for internet marketing.

Do not Get Tired of It. Listen and test.

We often see people focusing on a set goal, and the market is not really interested in it. At the same time they do not notice the signals coming from the market. Therefore, they do not do enough where they would have a better response. For example, they want to sell LED TV, and the market requires LCD TV. And maybe each and every one else thinks about the same product. Therefore, you need to test and see what searchers are looking for more often:

Typical buyer

Have you wondered what people make of your market? Do you think about creating your own marketing campaigns about your typical customer? Or an average customer? Have you wondered why any person should pay you anything?

If you use statistics, you will easily find the answer. One of our clients wanted a campaign for the average man in the United States. When we showed him who he was, he quickly gave up. An average customer can easily find it in encyclopedias or official statistics. Official statistics for this are an excellent source. But at the same time, they are useless.

No Spanking. Go on your way

Be creative, innovative and completely worn out. At the beginning of a period of innovation, setting new standards and moving the boundaries. Never before, no one could imagine that this was something efficient, but as soon as they saw many thought, ‘ Why did not we remember that? ‘.

If the above example did not convince you that we are at the beginning of a new period in which habits and patterns of behavior change, we refer you to the article:

The Future of Internet Marketing

Experts have highlighted several important intentions, for which users go to search the Internet. The first in the series is ‘ I want to know something ‘. It is very likely that useful has some problem and wants to solve it in a way to educate about this problem. For the options like Dentist Marketing in future you will have ample options present. The other intent is to ‘ want to do something’. The user is looking for something he wants to do and it is quite certain that I will be able to help him with a quality tutorial. The third intention is to ‘ want to go somewhere ‘.